december 2015

InfoCrank gets a global price reduction

Passing future savings of mass production and ownership of technology directly onto the customer, Verve announces price reductions across the board for InfoCrank. Some currencies receive up to 20% price reduction for InfoCrank bundle, including Praxis Chainrings and Bottom Brackets.

ONE Pro Cycling to ride InfoCrank

Verve signs a two year deal with ONE Pro Cycling to train and ride with InfoCrank power meters. OPC are a UK based Pro-Continental team, hoping to make it to the World Tour.
november 2015

5 year Partnership with British Cycling

Verve signs a five year development partnership with British Cycling, and takes on its first Distributor, Moore Large in the UK, to take InfoCrank to the next level.
september 2015

Verve acquires technology partner

Verve acquires Breakaway Innovations to form a stronger alliance and partnership, begins to develop magnet-less power meter option and torque analysis software.
august 2015

MyPower campaign

Verve is Official Power Meter Supplier of Haute Route, and hosts a ground breaking campaign “MyPower” which allows 30 riders to trial InfoCrank at no cost for month before and during event, provides support, webinars, and data analysis. Almost all MyPower riders choose to keep InfoCranks after trying conditions prove reliability and accuracy.
march 2015

English Institute of Sport test InfoCrank

After months of testing InfoCrank in the worst weather condition, EIS reports back that InfoCrank “did not miss a beat”.
february 2015

Women’s Pro Team rides InfoCrank

Verve is proud to sponsor TIBCO-SVB Women’s Pro Cycling Team.


november 2014

InfoCrank hits four major markets

Verve distributes to four distribution hubs globally, and takes InfoCrank to market with Affiliates, Marketers and Dealers. Verve supports shipping from North America, United Kingdom, Australia and Hong Kong.

English Institute of Sport tests InfoCrank

English Institute of Sport begins on-road testing of InfoCrank after understanding the sound technology and design behind InfoCrank.
june 2014

First happy customer receives InfoCrank

First Verve InfoCrank delivered to happy customer. One year later, our customer wrote back to thank Verve for a completely fault-free device. InfoCrank production continues to ramp up.
april 2014

InfoCrank introduced to the market

Pre-production units on show at Sea Otter, and InfoCrank continues to be tested with teams and individuals in Australia and Europe.


august 2013

On-road testing

Testing begins for Verve InfoCrank, and production slowly ramps up.
april 2013

In-house engineering expertise

Richard McAinsh, formerly 3T and Ferrari, joins Verve team to design crankset and take InfoCrank to market.


december 2012

Crankset development

Verve brand established to build Marketing and Distribution company for InfoCrank using second generation internal module. Early stage development of the crankset surrounding the housing begins.


december 2011

Second stage module development

New design sees InfoCrank power meter to sit inside cranks for waterproofing, reliability, accuracy, and mass production. This eradicates the need for InfoCrank to be a "stick-on" to a crank, which through significant testing proved to be too troublesome. New module design instead requires precision machining of an alloy crankset for optimum results and the highest possible levels of accuracy and water proofing.


december 2010

Australian Institute of Sport

Existing cranks instrumented for AIS to test power meter accuracy. Achieved high accuracy and no drift, so prototype was used to calibrate dynamic calibration rig.


december 2009

Early prototypes tested

Truvativ and RaceFace cranks used for InfoCrank power meters, prototypes tested and sold locally to collect rider feedback. Water ingress issues persisted due to adhering power module onto the back of a current crankset.


december 2008

First stage development

Engineering firm starts development on a bicycle power meter. The main task was to solve current product issues - battery life, temperature reliability and data drift, left and right measurement. Non-negotiable's were highest level of accuracy and usability.
Want to create history? Use InfoCrank to take your racing to the next level. Order yours today